Tuesday, August 30, 2011

Goodbye Spruce. Hello Trade.





We’re moving. 
And with it comes all the excitement and trepidation of a new beginning. There’s been a lot of purging (I just heard Jon ask, “Why do we have test tubes?”) and a lot of reminiscing (Amanda to Don, “This was the first project I ever worked on at M Creative (some 13 years ago)!). Old concepts that never made it past the first round. Great ideas that went on to help our clients expand and grow their service offering, build new buildings, help underserved populations. 
We’re moving at what seems our busiest time ever in the last few years. The economy slowed us down but the ebb and flow of this business has returned us once again to a good buzz of activity and a hearty list of assignments that keep us sharp and creative and challenged. 
I’ve been at M Creative for almost 9 years now. I’ve seen the firm grow and evolve and work its way into a positioning that seems right for who we’ve become—a values driven strategic communications firm. It’s what we do. And what we become better at every day. 
Of course what remains intact with the move is a solid group of individuals committed to the work we do every day for our clients. I’m sad to be packing boxes. But oh so glad the M gang is making the move together. 
M Creative has now left the building. But we’re ready for what lies ahead in our new space on Trade Street.